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Nathan Lynn Joins Astir Analytics as Director of Business Development

Astir Analytics, a leader in marketing analysis and consulting has announced that Nathan Lynn has joined as Director of Business Development.

May 16, 2011-- South Plainfield, N.J. - Astir Analytics ( ) is pleased to announce that Nathan Lynn, a seasoned sales and business development professional in the technology arena has joined as Director of Business Development. Nathan will guide Astir Analytics sales into rapidly expanding markets that address solutions for marketing measurement & reporting, share of wallet, lead management, survey creation and analysis, as well as other client consulting and development needs.

Nathan has been a highly successful sales leader for more than 15 years, supporting and delighting clients while working in the sales and business development areas at; Connotate, a web collection / data monitoring company, The Physician Desk Reference (PDR) a Thomson Reuters company providing marketing programs and digital solutions for the world’s largest Pharmaceutical organizations. Prior to PDR, Nathan worked at Heartbeat Digital where he specialized in web-based solutions for Healthcare companies focused on Direct-to-Physician and Direct-to-Consumer Marketing campaigns. While at Immedient Corporation, he was successful in conceptualizing Microsoft-based solutions for the Pharmaceutical industry and selling those solutions to a broad client base. Kishore Ganji, CEO of Astir Analytics stated, “We are delighted that Nathan has joined Astir Analytics and I know that his client focused sales approach will resonate with our current and prospective customers.”

Nathan will be based out of Astir Analytics headquarters office in South Plainfield, NJ.

About Astir Analytics

Astir Analytics’ ( is a business intelligence consulting and solution development company based in South Plainfield, New Jersey. Astir Analytics mission is to provide information, insight and results to marketing and sales professionals enabling faster, more informed business decisions and greater business results with the right actionable information. Formed in 2009 as a division of Astir IT Solutions, Inc., Astir Analytics’ solutions address Marketing Measurement & Reporting, Benchmark Survey Solutions, On-line Assessments, Lead Management, Share of Wallet, and Segmentation.

Media Contact Bob Markowitz (908) 279-8670 X704